Video Marketing: why video works for marketing?

Here is something you probably did not know about video marketing.

I’m sure you’ve read stories about how videos went viral, generated thousands of leads in a day. Business boomed and everything turned around overnight after they went live.

Before we go any further, I want to set something straight creating a great video or landing page doesn’t ensure quality organic leads. It is quite the opposite really. You upload your video and you hear our crickets chirping in a vacuum of no views.

Why use video marketing?

We live in a world where good video marketing strategies can lead to a massive increase in business. In other words, video marketing is a simple way to get the core of your ideas and brand to reach thousands of people with diverse backgrounds. Let’s face it, most people today would prefer to watch a two-minute video than read about something. Because people today don’t have time. Therefore, if you want to make sure that your ideas reach your desired audience most effectively then the easiest way to do that is through video marketing.

Why is Video Marketing so effective?

Why does video work for marketing? So you’ll be glad to know that customers are much more likely to click on a video. Your customers would want to watch the story of your brand than to click on a page to read more. And the proof of that lies in the fact that YouTube is the second most popular search engine after Google. Moreover, Google itself in its search results is more likely to show a video as its top result than a traditional web page.

A word of caution!
While YouTube is a great free and state of the art to share your videos, it is the very worst at organically reaching your customers.

As you may already be familiar, videos tell a story that can captivate the busiest of your audiences.

If you want people to buy your product you need to make it a part of their environment and the simplest way to do that is through an engaging video.

Incredible isn’t it? How a good two-minute video can get the attention of even a skimmer? But to do that you need compelling video marketing strategies.

Because in reality. reading an entire web page or an information page not only takes time but patience which your customers might not have.

However, with an explanatory video, you can do the same thing in under two minutes with the help of an engaging story. Above all, video marketing benefits your organic traffic in a much more efficient manner than an information page.

How we provide good Video Marketing strategies

The rising popularity of media is why video works for marketing. In other words, it is a lucrative tool that you can use to tell your brand’s story in a way that would resonate with a large, diverse audience.

Therefore, Web Interactive Films brings your vision in the hearts of daily surfing population with high-quality corporate films. And in addition to that, we make web commercials that make your brand philosophies have just the right emotional pull.

Our team has worked with top brands like Nike, eBay, Lenovo and more. Thus, using this deep experience they create engaging, innovative and high-quality content. With professional scriptwriters, editing and production, video SEO on various media platforms including your website we work to turn your ideas into reality.

Our Services

Some of our key services include:

  • Professional video script copywriting
  • High-quality video production and publication
  • YouTube marketing
  • Video graphic creation
  • Video SEO on both YouTube and your own website
  • Videos for product launch
  • Testimonial videos and much more

Let’s talk, drop us a line from our contact page or on WhatsApp to see how we can work on your Video marketing project or query.

With our team’s professional knowledge and hard work, we deliver authentic content that projects your brand’s unique identity.

So contact us and let’s talk about why video works for marketing and how we can make it work for you.

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